Automation

At SOM, we generally prefer to put a little creative touch than to work as robots. But once in a while, we may be tempted to cheat.

Whether it is to improve the process of coding responses to open-ended questions or to produce regional reports that must be identical in all respects ... except for the region, our specialists will find the solution adapted to your needs.

The advantages of automation are well established: efficiency, accuracy, uniformity, etc. And while the programs are rolling, we are already busy preparing your next research project. Not to mention that automation reduces the risk of error almost to zero ... Well, in this particular case, it does not change anything!

It's not that we do not want to do the work! On the contrary. But if you ask for the impossible, we'll call on one of our automation specialists to make it happen.